Changing customer requirements are impacting partner economics, driving the continued evolution of technology partner business models and activity focus areas. As such, the relationship between partners and strategic vendors becomes more important due to how customers have changed the way they engage with technology suppliers.
To gain insight, IDC interviewed partner executives as part of a Global Partner Survey of 713 Dell partners. The InfoBrief in this link provides guidance to partners on how to optimize their relationships with vendors and position themselves for business success and better customer outcomes.
