Helping your customers plan a PC refresh based on industry-leading Dell + Intel AI PCs creates a win/win for both of you. 
 
Your customers will get the benefit of dramatically more efficient and cost-effective devices throughout their fleet. And you’ll open new sales channels and revenue opportunities while establishing yourself as a trusted source for best-in-class hardware, software, and services.
 
But, even though an AI PC refresh makes great business sense, you could still experience some pushback when making the pitch to your customers. After all, they’re constantly working to balance CAPEX spending with their limited resources. It’s natural for them to ask about the bottom line—they want to know if it’s really worth the spend.
 
Here are 4 reasons why the answer is a resounding yes:
 
1. AI PCs deliver a productivity boost across your customers’ entire workforce
Deploying AI PCs empowers your customers with improved collaboration, immersive digital experiences, and intuitive content creation. For example, the popular production app Cyberlink uses onboard AI to help users create fully editable custom designs and text 1.9x faster[1] while using up to 49% less power.[2] That translates to up to 2.5x longer battery life.[3] The same goes for Zoom, which uses 42% less power when using AI-enhanced collaboration features.
 
2. Your customers get more from Windows 11 running on an AI PC
A study by Aberdeen Strategy Research showed that in the months leading up to the October 2025 end of support for Windows 10, 62% of PCs were still running the outdated operating system. If your customers haven’t yet switched over to Windows 11 running on an AI PC, they’re giving up a dramatic performance boost and leaving themselves open to untold security risks and maintenance costs.
 
3. Security
Let’s start with the bottom line: Dell devices equipped with Intel® Core Ultra and Intel vPro® processors are the world’s most secure commercial AI PCs.[4] That will mean a lot to your embattled customers who spend too much time worrying about rampant cyberattacks and ransomware. Intel vPro-enabled AI PCs protect your customers with built-in supply chain, hardware, software, and firmware security enhanced by neural processing unit (NPU) acceleration.
 
4. AI PCs are future-proof
AI PCs are built for longevity. They save on IT overhead with fewer crashes, better cooling, and optimized performance. And they’re designed to support the next generation of AI-powered tools and apps. That means a lower total cost of ownership (TCO) for your customers over the long run.
 
There’s an AI PC for everyone
 
No two customers are exactly alike. So Dell is ready to equip you with the widest possible array of options to offer each unique organization. That includes Dell Pro Towers, ultracompact Dell Pro Micro PCs, and a selection of go-anywhere, do-anything AI PC laptops.
 
Help your customers make the most of their PC refresh and take their businesses to the next level. To learn more, download Top 4 Reasons to Refresh with AI PCs (PDF), AI Recipes from the Dell Kitchen (PDF), and Take Your Business To The Next Level (PDF)
 
 
[1] Based on internal analysis and testing, November 2024. Cyberlink's Promeo AI Magic Designer running on devices with Intel® Core Ultra 200V series processors was compared to previous-generation Intel® Core Ultra processors
[2] When using Dell Pro Notebooks with an Intel® Core Ultra 200V series processor. Based on internal analysis and testing, compared to previous generation Intel® Core Ultra processor, November 2024. Results may vary.
[3] Based on internal analysis and testing, November 2024. Cyberlink's Power Director AI video editing features running on devices with Intel® Core Ultra 200V series processors with NPU hardware acceleration enabled compared to Intel® Core Ultra 200V series processors without
NPU hardware acceleration enabled. Results may vary.
[4] Based on Dell internal analysis, October 2024 (Intel) and March 2025 (AMD). Applicable to PCs on Intel and AMD processors. Not all features available with all PCs. Additional purchase required for some features. Intel-based PCs validated by Principled Technologies. A comparison of security features, April 2024.


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