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Important Trends, Perspectives and Analysis for Solution Providers and Integrators

How to evolve your profitability with an alternative vertical approach

Jeffrey Bausch's picture

Submitted by Jeffrey Bausch on
Blog Category: newsroom

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The IT industry is shifting away from point product discussions and instead focusing on business outcomes. As a result, customers are now looking to work with solution providers who not only understand their industry, including all the many challenges they face daily, but are, in fact, prepared to stop at nothing to deliver end-to-end solutions with endless possibilities. 
 
Dell Technologies has fully embraced this solution mindset. The company offers partners and their customers a broad portfolio of workforce and infrastructure solutions and services that empower them to implement end-to-end, custom-tailored technologies for the industries they operate in. 
 
Ready for tomorrow’s challenges
Dell has stated it will stop at nothing to deliver partners a growing portfolio of technologies and solutions that can support the challenges and industry trends their customers are facing:
·       75% of teachers believe digital learning content will replace printed textbooks in the next ten years 1
·       39% of healthcare provider executives say they’re investing in artificial intelligence, machine learning, and predictive analytics 2
·       $14.7b expected market size of the global machine vision market size by 2025 3
·       66% of banking IT organizations have stated their intentions to modernize their infrastructure as part of digital transformation 4
 
What’s in it for partners? 
Demonstrating knowledge of the customer’s industry and proposing solutions to their specific challenges provides partners with credibility and the ability to initiate and cultivate powerful business-driven conversations.  A focus or specialty in specific industries can also allow partners a differentiator relative to the competition. In addition, with the power of Dell Technologies behind them, Dell’s partners can capitalize on cross-selling opportunities and become the go-to infrastructure partner for their customers. 
 
There’s also an opportunity to deepen customer relationships and realize greater margin potential when reselling Dell Technologies Services to customers. Solution providers can also deploy their own as an alternative avenue of managing their customer’s challenges. Dell partners enjoy rebate and incentive opportunities, as well as benefits assigned to their partner tier to help build their business.
 
Activate your Campaign 
Explore the tools, resources, and assets available to you to begin a conversation on how your customers can overcome their industry-specific challenges and take advantage of industry trends.
 
Content is available around the following verticals:
 
Health and Life Sciences: Learn how to enable your customers to take advantage of medical technology and life science advancements to deliver more value from their medical data.
Supporting assets include:
·       White papers
·       Brochures
·       eBooks
·       Playbooks
·       Case Studies
·       Infographics
·       Shortform
 
Higher Education: Help support your customers as they adapt to new educational models, powered by 5G, AI, smart technologies, and e-learning.
Supporting assets include:
·       White papers
·       Brochures
·       eBooks
·       Case Studies
·       Infographics
·       Shortform
 
Manufacturing: Empower your customers to embrace data-driven decision-making and automation capabilities.
Supporting assets include:
·       White papers
·       Brochures
·       Infographics
·       Customer success stories
·       Shortform
 
Banking and Financial Services: Teach your customers how to transform their digital banking platforms while refreshing on-prem infrastructure and ensuring complete security throughout.
Supporting assets include:
·       White papers
·       Brochures
·       Infographics
·       Industry briefs
·       Shortform
 
Let’s get started
Together with Dell, you can help your customers reach new heights across industry verticals.
 
Visit the Partner Demand Generation Center to learn more. 
 
 
1 Deloitte, Markets and Markets, Holonig & Statista 
2 GE Healthcare Accelerates AI Model Development,” Business Wire, 2019 https://www.businesswire.com/news/home/20190408005494/en/ 
3 Machine Vision Market by Deployment, Markets and Markets, 2020 
4 IDC, Banks Prioritize Security, Performance, and Availability for Workload Placement in Hybrid Cloud Environments, September2020
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