You should know that most customer enterprises choose Dell Technologies for their ever-increasing storage needs. So why do customers choose Dell Technologies for a continuously modern storage experience? There are numerous reasons as to why end user enterprises end up selecting Dell Technologies as their storage partner of choice when executing on their modern storage strategy.
Primary among these reasons is Dell’s laser-focus on software-driven innovation. With the growing importance of AIOps, DevOps, security and multicloud, it’s no longer just about storage capacity and performance anymore. As a matter of fact, according to the Dell Technologies Innovation Index, 86 percent of the business-decision makers surveyed are actively seeking out technologies that realize their innovation goals - and 57 percent believe their technology isn't at the cutting edge of where it needs to be.
In order to meet these customer demands, Dell is aggressively delivering the right software innovations across their entire storage portfolio. This includes the full array of their modern storage solutions including PowerStore, PowerMax, Unity XT, PowerFlex, PowerScale, PowerProtect and CloudIQ. These innovations are represented in Dell’s highly adaptable software architectures, comprehensive cyber resiliency and multicloud flexibility. It’s no surprise that over 85 percent of Dell’s ISG engineers are software engineers – hence, why continuously modern storage solutions are only as innovative and cutting edge as software-driven creativity enables them to be.
There are many other compelling reasons why customers side with Dell Technologies for all their evolving storage needs. To learn what they are, and how you can use them to enlighten your customers, simply view the fact sheet below.

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